{"product_id":"ifb-serena-msn-7012k-cms-front-load-washing-machine-7-kg-1200-rpm-metallic-silver","title":"IFB Serena MSN 7012K CMS Front Load Washing Machine 7 Kg | 1200 rpm | Metallic Silver","description":"\u003ch2 class=\"text-center text-sm md:text-f35 text-dimgray pb-3.5 md:pb-4 leading-normal\"\u003euncompromise on \u003cspan class=\"font-black\"\u003eadvanced fabric care\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp class=\"text-dimgray max-w-4xl w-full text-center mx-auto pb-5 md:pb-2.188 text-xs md:text-base\"\u003eOur DeepClean Washing Machines are engineered to retain the newness of your garments. The Ai-powered wash retains the actual texture even after repeated washes and saves the fabric from colour loss. It preserves the original shape of the garment and eliminates shrinkage.\u003c\/p\u003e\n\u003cdiv class=\"relative mb-4.5 md:mb-19.25 md:mx-0 md:p-0 -mx-2.5 px-3.75\"\u003e\n\u003cdiv id=\"features-slider-prev-0\" class=\"absolute left-0 md:-left-7.5 rounded-0.75 top-2\/4 before:w-6.75 before:h-6.75 before:text-davygray before:border before:block before:text-lg before:leading-6.75 before:content-\u0026lt;'\\e617'\u0026gt; before:rounded-full before:border-solid before:border-silver1 before:bg-white before:font-luma cursor-pointer text-center disabled\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"features-slider glider draggable\"\u003e\n\u003cdiv class=\"glider-track\"\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide active left-1 visible\" data-gslide=\"0\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/AI_tout_24.jpg\" alt=\"Powered By AI\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Ai_Icon.png\" alt=\"Powered By AI\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003ePowered By AI\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003emakes your clothes last 30% longer\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eIntuitive AI detects fabric type \u0026amp; weight. It then optimises the water lever, time \u0026amp; wash motion to preserve the texture, color \u0026amp; shape of your clothes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide center visible\" data-gslide=\"1\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Steam_refresh_24_1.jpg\" alt=\"Steam Refresh\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Steam_Refresh_icon_24_1.png\" alt=\"Steam Refresh\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eSteam Refresh\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003esteam your specials instead of washing\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eFresh clothes, free of odour and wrinkles in just 30 minutes. Steam only cycle—no water, no detergent.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide right-1 visible\" data-gslide=\"2\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Warm_soak_24.jpg\" alt=\"Warm Soak\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/warm_soak_icon-24.png\" alt=\"Warm Soak\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eWarm Soak\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003eremoves dirt and stains\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eSoaking clothes in warm water helps to loosen stubborn dirt and fight tough stains. Ideal for heavily soiled clothes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide right-2\" data-gslide=\"3\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/9_Swirl_Wash_24.jpg\" alt=\"9 Swirl Wash\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/9_Swirl_Wash_icon_24.png\" alt=\"9 Swirl Wash\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003e9 Swirl Wash\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003esmart motions, lasting care\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003ePowerful and efficient Eco Inverter motor along with AI and 9 Swirl mimics handwashing to deliver a perfect wash.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide right-3\" data-gslide=\"4\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Aqua_Energie_24.jpg\" alt=\"Aqua Energie\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Aqua_Energie_re.png\" alt=\"Aqua Energie\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eAqua Energie\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003eenhanced detergent action, superior colour protection\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eIFB's patented Aqua Energie treats hard water and improves detergent action to protect color and prevent fading.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide right-4\" data-gslide=\"5\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/POwer_Steam_24.jpg\" alt=\"POWER STEAM®\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Power_steam.png\" alt=\"POWER STEAM®\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003ePOWER STEAM®\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003e100% hygiene and reduced wrinkles\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eDual steam cycle generates steam twice during the wash program. At the start to kill 99.99% germs and at the end to reduce wrinkles and keep clothes soft.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide right-5\" data-gslide=\"6\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Cradle_Wash_24_1.jpg\" alt=\"Cradle Wash®\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Cradle_Wash_icon_24_1.png\" alt=\"Cradle Wash®\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eCradle Wash®\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003ecare for your delicates\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eWashes clothes with a gentle swaying motion. Ideal for silks, lace, satins, chiffons etc.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"features-slider-next-0\" class=\"absolute right-0 md:-right-7.5 rounded-0.75 top-2\/4 before:w-6.75 before:h-6.75 before:text-davygray before:border before:block before:text-lg before:leading-6.75 before:content-\u0026lt;'\\e608'\u0026gt; before:rounded-full before:border-solid before:border-silver1 before:bg-white before:font-luma cursor-pointer text-center\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"text-center text-sm md:text-f35 text-dimgray pb-3.5 md:pb-4 leading-normal\"\u003euncompromise on \u003cspan class=\"font-black\"\u003eintuitive and superior technology\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp class=\"text-dimgray max-w-4xl w-full text-center mx-auto pb-5 md:pb-2.188 text-xs md:text-base\"\u003eEnhanced comfort with extra features makes each wash fabulous.\u003c\/p\u003e\n\u003cdiv class=\"relative mb-4.5 md:mb-19.25 md:mx-0 md:p-0 -mx-2.5 px-3.75\"\u003e\n\u003cdiv id=\"features-slider-prev-1\" class=\"absolute left-0 md:-left-7.5 rounded-0.75 top-2\/4 before:w-6.75 before:h-6.75 before:text-davygray before:border before:block before:text-lg before:leading-6.75 before:content-\u0026lt;'\\e617'\u0026gt; before:rounded-full before:border-solid before:border-silver1 before:bg-white before:font-luma cursor-pointer text-center disabled\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"features-slider glider draggable\"\u003e\n\u003cdiv class=\"glider-track\"\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide active left-1 visible\" data-gslide=\"0\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Xpert_Wash_24.jpg\" alt=\"Xpert Wash\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Xpert_wash-icon_24.png\" alt=\"Xpert Wash\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eXpert Wash\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003ethe laundry Xpert\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eLet the Xpert on the My IFB app do the laundry. It intuitively suggests the wash program based on the type of fabric and soilage level selected.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide center visible\" data-gslide=\"1\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/WiFi_Tout_24.jpg\" alt=\"Wifi \u0026amp; Voice Enabled\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/WiFi_Enabled_icon_24.png\" alt=\"Wifi \u0026amp; Voice Enabled\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eWifi \u0026amp; Voice Enabled\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003eoperate from anywhere, anytime!\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eWhether you are at work or on the go, with the MYIFB App you can control and monitor your washing machine from anywhere, anytime\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide right-1 visible\" data-gslide=\"2\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Time_saver_tout_24.jpg\" alt=\"Time Saver\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Time_saver_icon_24.png\" alt=\"Time Saver\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eTime Saver\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003efast forward your laundry\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eCuts down the wash time by up to 45% while keeping the rinse and the spin steps the same.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide right-2\" data-gslide=\"3\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Eco_Inverter_Motor_24.jpg\" alt=\"Eco Inverter Motor\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Eco_Inverter_re.png\" alt=\"Eco Inverter Motor\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eEco Inverter Motor\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003etechnology that saves energy\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eSilent and energy efficient performance—50% water savings, 40% power savings.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide right-3\" data-gslide=\"4\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Laundry_Add_Option_Tout_24.jpg\" alt=\"Laundry Add Option\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Laundry_add_option_icon_24.png\" alt=\"Laundry Add Option\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eLaundry Add Option\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003enothing left out\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eAllows you to pause the wash mid-cycle and add forgotten laundry before resuming the wash cycle.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide right-4\" data-gslide=\"5\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Auto_tub_clean_24_1.jpg\" alt=\"Auto Tub Clean\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Auto_tub_clean_re.png\" alt=\"Auto Tub Clean\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eAuto Tub Clean\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003eclean tub for cleaner clothes\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eIntuitively reminds you to run the tub clean program after every 40 cycles, ensuring timely cleaning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"features-slider-next-1\" class=\"absolute right-0 md:-right-7.5 rounded-0.75 top-2\/4 before:w-6.75 before:h-6.75 before:text-davygray before:border before:block before:text-lg before:leading-6.75 before:content-\u0026lt;'\\e608'\u0026gt; before:rounded-full before:border-solid before:border-silver1 before:bg-white before:font-luma cursor-pointer text-center\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch2 class=\"text-center text-sm md:text-f35 text-dimgray pb-3.5 md:pb-4 leading-normal\"\u003euncompromise on \u003cspan class=\"font-black\"\u003epeace of mind\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp class=\"text-dimgray max-w-4xl w-full text-center mx-auto pb-5 md:pb-2.188 text-xs md:text-base\"\u003eThe backup of a warranty, the ease of home delivery and convenient exchange offers.\u003c\/p\u003e\n\u003cdiv class=\"relative mb-4.5 md:mb-19.25 md:mx-0 md:p-0 -mx-2.5 px-3.75\"\u003e\n\u003cdiv id=\"features-slider-prev-2\" class=\"absolute left-0 md:-left-7.5 rounded-0.75 top-2\/4 before:w-6.75 before:h-6.75 before:text-davygray before:border before:block before:text-lg before:leading-6.75 before:content-\u0026lt;'\\e617'\u0026gt; before:rounded-full before:border-solid before:border-silver1 before:bg-white before:font-luma cursor-pointer text-center disabled\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"features-slider glider draggable\"\u003e\n\u003cdiv class=\"glider-track\"\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide active left-1 visible\" data-gslide=\"0\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/WA_Tout.jpg\" alt=\"Warranty\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/FL_Warranty_icon_24.png\" alt=\"Warranty\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eWarranty\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003ewe offer a super warranty\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eIFB Washing Machines are covered under a 4 year comprehensive warranty - the best warranty program in the industry. A 10 year warranty and 10 year spare part support.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide center visible\" data-gslide=\"1\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Crescent_Moon_Drum_tout_24.jpg\" alt=\"Crescent Moon Drum \" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Cresent_moon_drum_icon_24.png\" alt=\"Crescent Moon Drum \" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eCrescent Moon Drum\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003eprotects the fabric\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eSmooth crescent moon grooves on the drum surface create a gentle water cushion that prevents damage to fabrics.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide right-1 visible\" data-gslide=\"2\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Exchange_Program_FL_24.jpg\" alt=\"Exchange Program\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/Exchange_Programe_re.png\" alt=\"Exchange Program\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eExchange Program\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003eupgrade to latest technology\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003e#SwitchToSavings with great upgrade offers and loyalty benefits. IFB e-waste management team will dispose of your old machine responsibly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rounded-2.5 m-2.5 xs:m-2 shadow-feature content-start glider-slide right-2\" data-gslide=\"3\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"rounded-t-2.5\"\u003e\u003cimg class=\"rounded-t-lg\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/24x7_IFB_Care_-_Website.jpg\" alt=\"IFB Care\" width=\"418px\" height=\"250px\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pt-2.5 md:pb-5 pb-6.75 px-3.5\"\u003e\n\u003cdiv class=\"flex text-left items-center\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/IFB_Care_1.png\" alt=\"IFB Care\" width=\"60\" height=\"60\"\u003e\n\u003cdiv class=\"pl-3 text-dimgray\"\u003e\n\u003cdiv class=\"font-black uppercase md:mt-0.5 text-sm md:text-xl\"\u003eIFB Care\u003c\/div\u003e\n\u003cp class=\"leading-normal text-xs md:text-xl\"\u003e24 x 7 service support\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"text-dimgray inline-block text-left text-xs md:text-base md:pt-5.5 pt-1 md:pb-2.5\"\u003eApprox 2500+ cities nationwide supported by our helpline, just Call: 08045845678\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"IFB","offers":[{"title":"Default Title","offer_id":48218603159790,"sku":"Serena MSN 7012K CMS","price":33500.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0810\/5666\/1742\/files\/serena_msn_7012k_front.webp?v=1782735595","url":"https:\/\/kannankandy.com\/products\/ifb-serena-msn-7012k-cms-front-load-washing-machine-7-kg-1200-rpm-metallic-silver","provider":"Kannankandy","version":"1.0","type":"link"}